The Hat Bar at The Mercantile Ouray is the perfect one-of-a-kind experience for your time in Ouray, Colorado.

You choose your hat, then we help you customize it with a curated selection of hat bands, feathers, pins and more. We also do custom branding and hand-lettering so you have a hat that’s truly personalized for you.

How it Works

Step 1

Choose a base hat. Try on as many as you like, and let us know if you need a different size.

Vegan Suede - $70

Straw - $80-$100

100% Wool Cashmere - $170

Kids Styles - $50-$55

Step 2

Select your add-ons and put them in your basket.

We recommend starting with:

  • 1 hat band or 1-2 ribbons.
  • 1-2 lapel-style pins.
  • 1-2 feathers.

Add more if it strikes your fancy! We’re happy to offer suggestions if you would like.

Priced à la carte as marked, $5-$120

Step 3

Choose your branding or hand-burned lettering. Decide what you’d like branded on your hat and where it should go.

We suggest your initials and/or a symbol, placed on the inside brim or the front or side of the outer crown.

$10 per brand/hand-burned character

Step 4

Watch your hat being assembled and branded, and enjoy your very own custom-made, one-of-a-kind hat from Ouray!